What Local Brands Expect from Sponsoring Your Business Card Campaign
When small businesses seek financial support for marketing materials, local brand sponsorship is often the most accessible—and most impactful—form of partnership. But while the...
7-Step PR Guide to Successful Event Sponsorships
Event sponsorships are a great way to partner with brands and companies to help underwrite some of the costs of an event and provide...
How to Use Sponsored Business Cards to Launch a New Product or Service?
Launching a new product or service? The key to success often lies in how well you spread the word—and how fast. While digital ads...
From Printing to Promotion: A Sponsor’s Role in Business Card Marketing
In today’s competitive landscape, businesses are constantly searching for ways to promote their brand while keeping costs low. One often overlooked strategy that delivers...
How to Transform Your PR Strategy with a Media Database
With an almost incomprehensible amount of content at our fingertips, consumer attention is at a premium. And finding ways to usurp your competition and...
Small Business Saturday Ideas Guaranteed to Build a Buzz
Introduction When you think of a small business, odds are the classic “mom and pop” shop comes to mind. They’re the type of business...
5 Personal Branding Mistakes Publicists Should Avoid at All Costs
Introduction A brand used to be all about the business, however, the personal branding of the individuals. Behind the business can now be equal...
Crafting a Business Card Pitch Deck That Attracts Sponsors
If you’re looking to secure funding or support through a business card sponsorship, having a well-designed business card pitch deck is critical. Like any...
Digital Business Card Revolutionizes Networking & Social Media
New data shows 37% of small businesses and 23% of individuals use digital business cards for their products and services, signaling an opportunity for...
How Business Card Sponsors Measure ROI from Their Investment
Brands get long-term exposure and support local businesses by sponsoring business cards—but like any marketing strategy, they measure success through ROI. So how do...
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