The Guide To Local Marketing With Sponsorships
This piece outlines the who, why, and how of a scalable, grassroots multi-local marketing campaign. For startups looking to launch services in a new...
Your Complete Guide To Sponsorship Marketing
A whopping $0.9 billion is projected to be spent on sponsorship globally by the end of 2023 (according to Statista). And by 2027, the...
The Future of Marketing Is Sponsorship—Here’s Why
Marketing is evolving. As customers grow more resistant to traditional advertising and demand greater authenticity, brands are rethinking how to reach their audiences. One...
Building a Sponsorship Funnel Through Business Card Campaigns
Every successful marketing strategy relies on a funnel that moves prospects from awareness to loyalty. One of the most overlooked but highly effective ways...
Three Overlooked Social Media Metrics For Sponsorship ROI
In our recent webinar on sports sponsorships, one viewer asked a great question: What social media metrics are often overlooked compared to the usual...
The 4 Important Elements Of A Marketing Funnel
We often come across customers with amazing products who face difficulties in driving traffic and generating sales. They have followed various tips like incorporating...
Marketing That Gives Back: Aligning Sponsorship With Growth Goals
Marketing has always been about driving results, but in today’s market, it is also about values. Consumers expect brands to give back, support communities,...
How Sponsoring Small Businesses Boosts Customer Acquisition
Every brand wants new customers, but the challenge is cutting through the noise of crowded ad spaces and skeptical audiences. That is why companies...
How Confidently Do You Understand Sponsorship ROI?
Measuring Sponsorship Success Typical metrics that are most commonly shared and reported on sponsorship are around awareness and consideration. Many times this is done...
What Are The Benefits of Sponsorship?
In the ever-evolving world of marketing, businesses are constantly seeking innovative strategies to captivate audiences, ignite brand recognition, and drive exceptional returns on investment....
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